Design meets Business @CBS

December 2nd 2010, Copenhagen Business School, Solbjerg Plads 3, room 207

Join us for presentations, inspiring discussions, networking, and a hands-on workshop. You will hear about the latest research on strategic design, experiment with design thinking tools, and see how leading companies are changing ways of doing business.

You will also have a chance to hear about and contribute to the curriculum design of our new minor program for educating the next generation of strategic designers.

Who should attend?
Business executives who want to create business value and strategic impact through design. Designers who want to turn design into a high-value business resource. Business, design, and engineering students who want to be the innovators and the design thinkers of the future.

Program

10:00 Welcome - Tore Kristensen

10:15 Strategic Design: What is the Fuss All About? - Suzan Boztepe
Core Elements of Design Strategy - Jesper Clement
Practical Experiences - Designit & AMBU, Coloplast

12:00 Lunch

13:00 Design Thinking Workshop - Designit

15:30 Educating the Next Generation of Strategic Designers: Design Minor at CBS - Tore Kristensen

16:00 Discussion & Networking

Registration
The seminar is free but space is limited. So please register early by contacting Ms. Majken Lerche Møller at mlm.marktg@cbs.dk or 38 15 21 26.